After trying out those settings in my DVD player, they did not display correctly. They were close though.
My revised settings are:
video_size=720x360
sar=0.89
and lavfi:
crop=w=720:h=360
(Make sure the frame size settings are disabled.)
This works because the original pixel aspect ratio is higher than it is wide. I found the value for sar=0.89 by trial and error, so it may not be the most precise.